Every fortnight, like-minded Wunderman colleagues get together to indulge our passion and appetite for all things digital. We swap links, engage in 'wide-ranging' discussion and vote on the best online content. We call it Digital Jam and everyone is welcome.
This week comes from one of Wunderman’s social media experts, Jonathan Lyon
Image slideshows have been around for a while. We are used to wading through the monotone pace of image slideshows from our albums in computer or photo services such as Flickr, Picasa, etc.
Animoto aims to put an end to image slideshows as we know it. Animoto is a web application that takes your images and a song of your choice and creates a short video with incredible image transitions that sync with the rise & fall of vocals, rhythm, etc in the song.
Animoto was created by people who worked in the video industry and this was born out of their desire to bring the professional film like effects we see on TV and films to everyone.
Animoto works by analyzing and combining user-selected images and music with the same sophistication that goes into post-production techniques used in films and television.
The technology takes into account every nuance of a song – the genre, song structure, energy, rhythm, vocals, etc.
And guess what? No two videos are ever alike. Ever. Even with the same set of images. That’s the beauty of Animoto.
So, would you be giving this a try?