Monday, February 23, 2009

And the Winner is…

Wunderman London dominated this year’s Lester Wunderman awards, winning gold in three of the four prizes. We are particularly chuffed to have done this well in such a strong field: as you can see, the entire list features consistently inventive and effective work.

Here’s what we get to put into the awards cabinet:



CREATIVE LEADERSHIP

Insight-driven creative; a new level of personalization, an ingenious science experiment and a powerful use of celebrity are the hallmarks of this year's Gold, Silver and Bronze winners. Congratulations to:

GOLD

Live Messenger Acquisition Pack—ORANGE, (Wunderman London)



Team: David Reed (leader), Jamie Bell, Iain Hunter, Tristan Noakes, Sarah Thornton


MARKETING INNOVATION

Brilliant use of new technology; reality TV advertising, and guerilla marketing that outflanks the competition. These are the words used to describe the Gold, Silver and Bronze winners in the Marketing Innovation category. Congratulations to:

GOLD

KA-Find It, 3D—FORD, (Wunderman London)

Team: Richard Last (leader), Inger Nordby, Damien Knowles, Anthony Delany, Jean Sangale, Alistair Ward, Sarah Lacy, Fiona Mcleod, Nick Boettcher, Kristina Matovic

THE CEO ACHIEVEMENT AWARD

Each year, I give a special award to a team whose efforts help increase Wunderman's stake in our future. This year, one clever campaign, with impressive results caught my attention. And, I wasn’t alone. Several judges commented on how they were going to take the idea for their own offices. Congratulations to:

GreenSaver—WUNDERMAN, (Wunderman London)

Team: David Harris (leader), James Nester, Chris Lawson


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